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What is the big secret to sales?
I know that question alone can be uncomfortable, especially for those of us who don't want to be 'sales-y' or feel like we have to manipulate people with the right words in order to get them to buy something from us (YUCK!).
More importantly, how can you generate trust with people?
Your ability to be authentic and real is truly your greatest sales strategy.
In case you were looking for ONE MORE THING TO DO (smile).... here is something to consider about your email communications.
Email lists are how you actively reach out to connect with anyone who is interested in what you teach, share, sell, or offer - obvious, right?
As your work grows and diversifies, there are solid reasons for having more than one email list in order to stay connected with people and their needs.
Check out why creating separate email lists is advantageous as you grow your audience - and why it will reduce your unsubscribes because you are staying focused on what your audience needs.
One of the hardest aspects of writing a book and putting yourself out there is being on the receiving end of bad reviews. It can rock you or feel like a stab to the heart - but it is part of our world as authors and creators so we have to get stronger with these opinions and the feedback.
Every week, influential indie author Mark Dawson shares excellent advice for authors and writers looking to grow their career.
In this week's Self Publishing Formula podcast, I had the pleasure of speaking with James, Mark's cohost, about 5 types of bad reviews and what to do about them, including:
- Differentiating between a bad opinion and someone who has valuable feedback
- The five different types of negative reviews
- Tips for dealing with each type of review
- Understanding your rights as an author and when to contest a review
- The importance of self-management when dealing with bad reviews
- Relying on the author community and friends we trust for objective opinions
Social media is easily overwhelming and an ongoing waste of time - unless you know the best places to invest your time and energy to reach YOUR people, clients, and readers.
In this podcast episode, we'll take a look at the pros and cons of the following social media channels so you can choose the best places for your work:
Facebook, Instagram, Twitter, Pinterest, YouTube, LinkedIn
Let's talk Business and Books strategies to help you grow as a conscious + awake entrepreneur, author, solopreneur, healer, or anyone offering their gifts to the world. With over 25 years of sales, marketing and business experience, Molly shares with you realistic insights, tips, training, and guidance to ensure your efforts lead to short-term and long-term results.
Are you ready to move from being a writer to a published author?
My new online course gives you everything you need to get your book on Amazon.
Through video tutorials, I guide you through the full process of publishing on the Kindle platform.
Get access to the exact formatting guidelines to follow, how to upload your final manuscript, what you need to research in advance, and every necessary step so you can finally click "publish" and make your dreams of being an author a reality.
Your online presence postures your business + books to people around the world who are looking for you - but is it as strong as it could be? It is easy to be overwhelmed by everything we need to accomplish in a week - muchless in a single day - and you can forget essential components that bolster your online profile.
In this show, Molly will share with you 5 Online Essentials you need in place these days to ensure you are maximizing and optimizing your online presence.
How do you know if you should set up a contract with someone?
If any of these 3 elements are involved in your work project, it would be advisable to have a simple contract in place to help - and protect - each person.
I make it easy for you to determine if it is a good idea in this new Biz Quiz video in the free library.
Publishing one book is a big deal. Publishing MULTIPLE books is a game-changer.
As you continue to publish more books, you will most likely start to see your income improve every month. I saw a reliable rise income in my bank account after I had four published titles. Two of my titles were on Kindle Select and two titles were "wide", which means they were available across multiple book sales platforms (Barnes N' Noble, KOBO, Apple, etc.)
An important factor you need to take into consideration for publishing multiple books includes your genre. There is a big difference between fiction and non-fiction titles, for example.
I hope this video helps with your expectations, long-term planning, and staying motivated to keep writing more content.
Save yourself from unnecessary stress or setbacks by listening to the tips I have for you in this podcast!
I have learned many things the hard way, and sometimes on the longer path, so I hope this show gives you valuable information you can use for your author career and entrepreneurial spirit.
I cover 7 areas in this episode, including:
- Time commitments
- Investing money
- Figuring it out all by yourself
- Remaining flexible
- The importance of experimentation
The mental game of writing can be easier when you are focused and in flow - but we experience those periods of trying to force it, too.
I have guidance to offer you that has worked for me after completing 12 books. Hopefully it assists in changing around how you approach the pressure of "forced writing" so you can transition to "focused writing" that has flow.
Inspiring, real world stories every week about clients, readers, business and books to support building your dream career. We'll discuss Business and Books topics to help you grow as an entrepreneur, author, solopreneur, healer, or anyone offering their gifts to the world. With over 25 years of sales, marketing and business experience, Molly shares with you realistic insights, tips, training, and guidance to ensure your vision grows and expands with practical application and understanding.